The Dallas Cowboys have officially announced that Post Malone will headline the Thanksgiving Day halftime show when they face the Kansas City Chiefs on Thursday, November 27, 2025, at AT&T Stadium. The kickoff is scheduled for 3:30 p.m. CST, and the game will be broadcast on CBS. This year’s performance also serves as the Red Kettle Kickoff for The Salvation Army, launching their annual fundraising campaign, highlighting the charitable purpose behind the event.
Post Malone, a Dallas native and lifelong Cowboys fan, expressed his excitement about the performance, saying, “I’m from Texas. I grew up a Cowboys fan and have been watching this halftime show for years. It’s a real honor to be part of the Red Kettle Kickoff with The Salvation Army and the Dallas Cowboys and help bring hope to so many people.” For Malone, the halftime show is not just a performance but a meaningful homecoming and opportunity to give back.
The announcement comes after fans had been speculating since the Cowboys teased the performer on social media on November 2, 2025, with a video showing cowboy boots, a big rig, and a bobblehead hinting at Malone. The show is expected to last just under 15 minutes, maintaining the traditional halftime performance format. Fans are also buzzing about the matchup itself, with the Chiefs visiting Dallas, and some speculation about potential celebrity appearances adding to the hype.
Charlotte Jones, co-owner and Chief Brand Officer of the Cowboys, highlighted the event’s charitable aspect, stating, “Every ring of a bell is a reminder that small acts of generosity can spark real joy.” The Red Kettle Campaign remains one of the largest and most enduring holiday fundraising efforts, and the Cowboys’ partnership with Malone is designed to spotlight and support this work. Recent years have seen big-name acts like Dolly Parton perform at the Thanksgiving halftime show, and Malone’s cross-genre appeal reflects a broader trend toward diverse musical selections for this high-profile event.
Fans of Post Malone and the Cowboys are eagerly anticipating the performance, combining hometown pride, charitable purpose, and entertainment in one memorable Thanksgiving Day event.
